TweetFrom Oliver Reichenstein: If your offer is exceptional, your price can and should be. If you offer an exceptional product at low price it will be perceived and treated as a low value product, no matter how amazing it is. Every now and again, my two favorite worlds of luxury and geekery collide. It is… Continue Reading
Category Archives: Jewelry Conversations
Erica Courtney and the Bling Bills
Tweet Note: While I plan to spend some time this weekend writing up my thoughts for Jewelry Market Week in Las Vegas, I wanted to touch on one of my favorite happenings from the past two weeks in the desert! Anyone who reads this blog regularly will know, I am a sucker for creative marketing…. Continue Reading
Creating An Experience Culture
TweetFrom Rob Bates at JCK Magazine: On Twitter this morning, Andrew Hanelly, social media guru at TMG, which publishes JCK, asked, “Have you ever paid more for something because of the brand even though you knew there was a cheaper alternative?” Michael Schechter of Honora answered that most people don’t buy generic cereals. And I… Continue Reading
The Need For Innovation
TweetFrom John O’Farrell: One of the things I love about the technology business is seeing old ideas made new again. It worked before—will it work again? It didn’t work before—will it work this time? At Andreessen Horowitz, it’s not unusual to see ideas from the first Internet wave of the late ‘90s. Pet food or… Continue Reading
A New Approach To Diamond Rings
Tweet It is rare that you see a real innovation in diamond rings, so a special thanks to Gem Gossip for sharing this video. It will be interesting to see if Shawish pulls this off by their 12.12.12 unveiling date! Michael SchechterMichael Schechter is the digital marketing director for Honora Pearls, a monthly columnist for… Continue Reading
When Dewars Runs The Diamond Industry
TweetFrom Rob Bates: A frightening, yet hilarious look at how our industry is perceived. It may be coming from TMZ (and as Rob points out, it is certainly dated), but it feels like an accurate assessment of what a good amount of consumers think about us. Related side note, if someone does not run with… Continue Reading
Silver Promotion Service Shows That Consumers Prefer…
TweetSilver! I know… you are as shocked as I am… From National Jeweler: A consumer market research study conducted on behalf of the Silver Promotion Service has found a strong consumer appetite for silver in fine jewelry and significant preferences for silver as a metal for fine jewelry set with diamonds. While I actually believe… Continue Reading
Smyth Combines Two Of My Favorite Things
TweetDavid Squires from Instore: I really think that Smyth Jewelers (Annapolis, MD) had one of the best ideas ever with their ring-sizer coaster. I mean … how perfect is this item? A coaster with a ring-sizer that is distributed at bars. A place where young guys and young girls meet, and flirt, and make promises… Continue Reading
Warren Buffett Creates A Jewelry Experience
TweetFrom Rob Bates Cutting Remarks Blog: So famed billionaire Warren Buffett fulfilled his pledge to sell jewelry for an hour at Borsheims and by all accounts, he was a big hit… In fact, according to the store’s president Susan Jacques, the Omaha retailer—which is owned by Buffett’s holding company, Berkshire Hathaway—had its best weekend ever…. Continue Reading
The Ups and Downs of AGS Conclave 2011
TweetThe American Gem Society holds a special place in my heart. At 16 years old, Conclave was one of my first chances to interact with my industry at large and see the passion that many of finest retail jewelers take in education and training in their store. While I’ve had my ups and downs with… Continue Reading